BCom 3rd Year Advertising & Sales Management Notes, Book in Hindi medium - PDF Free Download

Hi B.Com. Students, I am sharing B.Com. Third Year subject - Advertising & Sales Management notes, book for Hindi medium students. Advertising & Sales Management is mostly taught as part of the B.Com. 3rd Year course and these Hindi medium PDF lecture notes will help prepare well for your BCom semester exams.

The major topics covered in these Hindi Medium B.Com. Third Year lecture notes and Book of Advertising & Sales Management are:

  • Communication Process : Basic communication process, role and source; Encoding and decoding of message, media, audience, feedback, and noise.
  • Advertising and Communication Mix : Different advertising functions; Types of advertising, Economic social aspects of advertising; Advertising process-an overview setting advertising objectives and budget.
  • Creative Aspects of Advertising: Advertising appeals, copy writing headlines, illustration, message, copy types;
  • Advertising Media...
BCom 3rd Year Advertising & Sales Management Notes, Book in Hindi medium - PDF Free Download


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