Marketing management pdf,ebook,lecture notes download for MBA students

Hello Friends,

This is a awesome ebook on Marketing management for all the student pursuing management courses or MBA. This ebook is in PDF format for you all to download. You can also find lecture notes and handouts in this section which will really help you during your exams.

The key topics covered in this ebook, notes of Marketing management are as follows:

Concepts of Marketing Management:
Definition and Concepts: Definitions of Marketing, Scope of Marketing; Core Marketing Concepts: Concept of Demand and Supply; Transaction; Major Marketing Management Philosophy; Social Marketing.

Marketing Environment - Internal & External
Marketing Environment Forces; Macro Environment; Micro and Internal Environment; Factors Influencing Consumer Buyer Behavior; Buyer Decision Process; Inputs for Buying Decision Process; Consumer Trends; Market Segmentation Process.

Developing Market Strategies and the...

Marketing management pdf,ebook,lecture notes download for MBA students


View More and Download: Marketing management pdf,ebook,lecture notes download for MBA students

Comments

Post a Comment

Popular Posts

BCom 2nd Year Corporate Accounting Notes, Book in Hindi medium - PDF Free Download

Hi B.Com. Students, I am sharing B.Com. Second Year subject - Corporate Accounting notes, book for Hindi medium students. Corporate Accounting is mostly taught as part of the B.Com. 2nd Year course and these Hindi medium PDF lecture notes will help prepare well for your BCom semester exams. The major topics covered in these Hindi Medium B.Com. Second Year lecture notes and Book of Corporate Accounting are: Issue. Foreiture and Re-issue of Shares; Redemption of Preference Shares, Issue and Redemption of Debentures. Profit/Loss prior to incorporation. Final accounts of Companies : Excluding Computation of Managerial Remuneration; Valuation of goodwill and shares. Accounting for Amalgamation, absorption of Companies as per Indian Accounting Standard. Accounting for internal reconstruction: excluding re-construction schemes. Consolidated Balance Sheet of Holding Companies with one Subsidiary only. Liquidation of companies... BCom 2nd Year Corporate Accounting Notes...
Read more

BCom 1st Year Goods & Services Tax (GST) PDF Notes, eBook, Summary - Free Download

Hi B.Com. Students, I am sharing brief and concise lecture notes on the B.Com. First Year subject - Goods & Services Tax (GST). Goods & Services Tax (GST) is mostly taught as part of the B.Com. 1st Year course and these PDF lecture notes will help prepare well for your BCom semester exams. The major topics covered in these B.Com. First Year lecture notes and eBook of Goods & Services Tax (GST) are: > UNIT – I Meaning and features of goods an Service Tax (GST) Background, Necessity and implementation of -GST. Favourable impacts and difficulties of GST. Important terms and definitions - Business, place of business, Composite supply, Goods, Input goods and Input service, Input tax, Exempt supply, Gross Turnover, Capital goods, Tax invoice, Click to expand... Electronic cash ledger, Electronic Credit Ledger, Inward Supply, Outward Supply, Person, Supplier, Jobwork, Reverse Charge, Recipient and other definitions under Sec. 2. Classification of Goods an...
Read more

BCom 3rd Year Income Tax Law & Practice Notes, Book in Hindi medium - PDF Free Download

Hi B.Com. Students, I am sharing B.Com. Third Year subject - Income Tax Law & Practice notes, book for Hindi medium students . Income Tax Law & Practice is mostly taught as part of the B.Com. 3rd Year course and these Hindi medium PDF lecture notes will help prepare well for your BCom semester exams. The major topics covered in these Hindi Medium B.Com. Third Year lecture notes and Book of Income Tax Law & Practice are: Definitions: Agricultural Income, Previous year, Assessment year, Assessee, Person, Casual Income Total Income, Residence of assessee and incidence of Tax liability. Income exempted from tax: Income under the head salary, house property, business and profession (including depreciation allowance and investment allowance etc.) capital gains and other sources. Deduction from gross total income, set-off and carry forward of losses, Aggregation of incomes. Assessment of individuals, Hindu undivided families, and Firms... BCom 3rd Year Income...
Read more

[Made Easy] Algorithms (DAA) - CSE Gate Handwritten Notes PDF Download

Here are some very well written notes on the subject Design Analysis & Algorithms (DAA) which were compiled by my friend Suraj during his GATE coaching at Made Easy and Ace Academy. These notes for CSE engineering are all hand written and will give you an overview of the syllabus as well as the key topics that need to be studies on the subject - Design Analysis & Algorithms (DAA). My advice would be to read these notes at least once and refer to these along with your other GATE notes and study material for Design Analysis & Algorithms (DAA). List of key topics in this Design Analysis & Algorithms (DAA) GATE notes from Made Easy GATE Coaching: Searching, sorting, hashing Graph search, minimum spanning trees, shortest paths Asymptotic worst case time and space complexity Algorithm design techniques: greedy, dynamic programming and divide‐and‐conquer Please click the link below to download the PDF file containing GATE handwritten notes for... [Made Easy] Algo...
Read more

Corporate Accounting notes, book, eBook in Hindi medium for BCom 2nd Year - free PDF Download

Hi B.Com. Students, I am sharing B.Com. Second Year subject - Corporate Accounting notes, book for Hindi medium students. Corporate Accounting is mostly taught as part of the B.Com. 2nd Year course and these Hindi medium PDF lecture notes will help prepare well for your BCom semester exams. The major topics covered in these Hindi Medium B.Com. Second Year lecture notes and Book of Corporate Accounting are: Issue. Foreiture and Re-issue of Shares; Redemption of Preference Shares, Issue and Redemption of Debentures. Profit/Loss prior to incorporation. Final accounts of Companies : Excluding Computation of Managerial Remuneration; Valuation of goodwill and shares. Accounting for Amalgamation, absorption of Companies as per Indian Accounting Standard. Accounting for internal reconstruction: excluding re-construction schemes. Consolidated Balance Sheet of Holding Companies with one Subsidiary only. Liquidation of companies... Read more View More and Download: Corpor...
Read more

Human Rights Law - LLB Notes, Free eBook PDF Download for LLB 4th Semester

Image
Hi Fellow Law (LLB) Students, On this thread, I am sharing brief and concise notes on the Law Fourth Semester, Second Year Subject - Human Rights Law. These PDF lecture notes will help you in preparing well for your semester exams on Human Rights Law and assist you in studying from ready made lecture notes. The major topics covered in these lecture notes and eBook of Human Rights Law are: Meaning and Concept of Human Rights United Nations and Human Rights International Human Rights Instruments Implementation of Human Rights Regional System for Protection of Human Rights Human Rights of Vulnerable Groups Human Rights in India Contemporary Challenges to Human Rights I hope these lecture notes on Human Rights Law will help you in your Law studies. Moreover, please feel free to ask any query below or LIKE this post to motivate me to share more study materials with all students! View More and Download: Human Rights Law - LLB Notes, Free eBook PDF Download for ...
Read more

[PDF] B.Com 2nd Year All Subjects Study Notes, eBooks - Free Download

Hi B.Com Second Year Students, On this thread we have listed the complete collection of notes and eBooks for all the subjects in Second year of BCom. course. All these notes and eBooks for BCom third and fourth Semester will help you study and prepare well for your semester exams. These notes present the topics in a very clear and concise way and will be helpful to every BCOM student studying anywhere in India. List of eBooks/notes for third semester BCom and BCom (Hons): General English Notes/Handouts PDF Download for Third Semester BCOM Students BCom Second Year Sem 3 - General English Lecture Notes, eBook ... [PDF] B.Com 2nd Year All Subjects Study Notes, eBooks - Free Download View More and Download: [PDF] B.Com 2nd Year All Subjects Study Notes, eBooks - Free Download
Read more

BCom 1st Year Business Management Notes, Book in Hindi medium - PDF Free Download

Hi B.Com. Students, I am sharing B.Com. First Year subject - Business Management notes, book for Hindi medium students. Business Management is mostly taught as part of the B.Com. 1st Year course and these Hindi medium PDF lecture notes will help prepare well for your BCom semester exams. The major topics covered in these Hindi Medium B.Com. First Year lecture notes and Book of Business Management are: Basic problems of an economy; Working of price mechanism. Elasticity of Demand Production Function Theory of Costs Market Structures: Perfect Competition, Monopoly, Monopolistic Competition, Oligopoly Factor Pricing-I: Marginal Productivity theory and demand for factors; Nature of supply of factor inputs; Determination of wage rates under perfect competition and monopoly; Exploitation of labour; Rent-concept; Ricardian and modern theories of rent; Quasi rent. Factor Pricing-II: Interests-concept and theories of interest... BCom 1st Year Business Management Notes,...
Read more

BCom 2nd Year Business Statistics Notes, Book in Hindi medium - PDF Free Download

Hi B.Com. Students, I am sharing B.Com. Second Year subject - Business Statistics notes, book for Hindi medium students . Business Statistics is mostly taught as part of the B.Com. 2nd Year course and these Hindi medium PDF lecture notes will help prepare well for your BCom semester exams. The major topics covered in these Hindi Medium B.Com. Second Year lecture notes and Book of Business Statistics are: Unit 1 - Introduction : Statistics as a Subject, Statistical Data-Meaning and Types, Collection and Rounding of Data, Classification and Presentation of Data, Diagrammatic Presentation of Data, Graphic Presentation of Data, Statistical Averages, Measures of Dispersion. Unit 2- Method of Measurement of Correlation, Rank Correlation, Method of Concurrent Deviation, Coefficient of Determination, Association of Attributes, Regression Analysis (Linear), Uses of Regression Analysis, Regression Lines, Regression Equations, Standard Error of... BCom 2nd Year Business Statis...
Read more

[PDF] MBBS - Community Medicine Notes, Solved Question Bank - Free Download

Hi MBBS Students, I am sharing the MBBS - Community Medicine Notes, Solved Question Bank in PDF file here. These notes and question bank on MBBS - Community Medicine will help you revise the key topics quickly and prepare well for you exams. List of topics covered in MBBS - Community Medicine Notes, Solved Question Bank: Epidemiology; Screening; Communicable Diseases; Non-communicable Diseases; Family Welfare; Population and Demography; Health Care Administration; Nutrition; MCH; Environment; International Health; Health Information Systems; Concepts in PSM; Occupational Health; Social Medicine; IEC. You can easily download MBBS - Community Medicine Notes, Solved Question Bank by clicking the download link below. View More and Download: [PDF] MBBS - Community Medicine Notes, Solved Question Bank - Free Download
Read more